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HP HP2-B102 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: HP Imaging and Printing Technologies & Products | 30% | - HP supplies portfolio and cartridge technology - HP laser and inkjet printing technologies - HP hardware and MFP solutions overview |
| Topic 2: Sales Process and Techniques | 25% | - Upselling and cross-selling strategies - Consultative sales methodology - Handling objections and competitive positioning |
| Topic 3: Solutions and Services | 25% | - HP managed print services (MPS) - Software tools and management utilities - Value-added services and support offerings |
| Topic 4: Industry Trends and Customer Needs | 20% | - Customer business challenges and pain points - Imaging and printing market trends - Identifying customer segments and requirements |
HP Imaging and Printing Sales Fundamentals Sample Questions:
1. Which strategy did HP employ on its corporate campuses to conserve resources?
A) provided all employees with free city bus passes
B) configured the default on printers to duplexing for all interoffice communication
C) turned off the lights after 6 pm
D) required all employees to shut off their printers before they left for the day
2. What percentage of the HP imaging system is contained in an HP LaserJet print cartridge?
A) approximately 100%
B) approximately 70%
C) approximately 10%
D) approximately 50%
3. According to HP, what is involved in cross-selling?
A) selling the client accessories that go with their device to make them more functional
B) selling HP printers that can print from both a Macintosh and a PC
C) selling the client a device that has more features to drive cost savings
D) selling the client a balanced mix of HP MFPs and single function printers
4. What is the key driver in a transactional sale?
A) perceived customer benefits
B) the product
C) the customer
D) long-term planning
5. What is the advantage of HP Care Packs?
A) They include free upgrades to HP devices.
B) They can be purchased for third-party products.
C) They are easy to buy, easy to use, and flexible.
D) They are included in the standard product warranty,
Solutions:
| Question # 1 Answer: D | Question # 2 Answer: B | Question # 3 Answer: A | Question # 4 Answer: C | Question # 5 Answer: C |






