Oracle 1z1-349 exam is designed for professionals who want to demonstrate their expertise in the implementation of Oracle Eloqua Marketing Cloud Service 2017. 1z1-349 exam is ideal for individuals who have experience in implementing and configuring Eloqua Marketing Cloud Service, as well as those who are familiar with the various features and functionalities of the platform.
Oracle 1z1-349 exam, also known as Oracle Eloqua Marketing Cloud Service 2017 Implementation Essentials, is a certification test designed for professionals who want to demonstrate their expertise in implementing and managing marketing automation solutions using Oracle Eloqua Marketing Cloud Service.
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Oracle 1z1-349 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Data Management & Integration | 20% | - Configure data imports and exports - Closed-loop reporting configuration - Integrate with AppCloud applications - Bi-synchronous CRM integration setup - Create and manage custom objects |
| Automation & Workflows | 20% | - Build dynamic processing workflows - Configure event manager for multi-session events - Set up automated communications - Use JavaScript for lead tracking |
| Initial Configuration & Security | 15% | - Customize asset permissions and access control - Create and manage custom security groups - Configure company default settings |
| Branding & Deliverability | 15% | - Set up confirmation pages and deliverability rules - Manage master exclude list and microsite settings - Implement branding and deliverability packages - Configure default email settings |
| Lead Scoring & Profiling | 15% | - Design and configure lead scoring models - Troubleshoot scoring logic - Synchronize scores to CRM - Implement web tracking and page tagging |
| Subscription & Compliance | 15% | - Build subscription forms and landing pages - Configure standard subscription management - Manage preference centers |






